Bride in the city

Sì Sposaitalia Collezioni on tour in Milan with “Bride in the city” project

At fieramilanocity_Mico (Milan), the exhibition dedicated to the most beautiful day. In the city, the brides to be. Sì Sposaitalia Collezioni, the event dedicated to the excellence of bridal, staged from the first to the 4th of April, made a stop in the most special corners of Milan, the city of fashion, and did it in style.  

 

On a city sightseeing bus, 10 extraordinary models dressed in exclusive wedding dresses on March 30th involved the fashion district in a Bridal experience designed to bring to the city the spirit of the international event dedicated to clothing and accessories for the bride, groom and ceremony.  The models wore the clothes of: Mysecret Sposa, Giuseppe Papini, Diamond Couture, Michela Ferriero, Luisa Sposa, Elisabetta Polignano, Maison Signore, Dalin Italian Atelier, Amelia Casablanca and Creazioni Maria Pia. The jewels were selected by HOMI Fashion&Jewels Exhibition among its exhibitors: Ultima Edizione, Carlo Zini, Venticelesti Bijoux and Ornella Bijoux.

 

Together with the models, on board the hop on bus also well-known faces among influencers and international press, for a reserved panoramic tour of the most iconic areas of the fashion city. 

 

Departure at 10.30 am for a minitour of the most popular places: a 'Milanese style' wedding album with a stop in the iconic and not to be missed places of the city, where the girls - dream dress, veil and bouquet - posed among passers-by, just like real brides for exclusive 'postcard photos'. 

 

An experience that even visitors to Sì Sposaitalia Collezioni can relive at the fair thanks to the Bride in the city special area, where the ten dresses worn are exhibited and some of the photos taken during the event on the road will frame it.