An important milestone to be celebrated “comme il faut” and what better way to do it than with its rich calendar of fashion shows and presentations planned to go with an event where the top industry companies have already confirmed their presence? Because after months of virtual catwalks and Instagrammed images, there is a great wish to return to the longed-for front row to experience firsthand all the magic of a classic fashion show and, above all, to appreciate “de visu” a physical product that, although cutting-edge technologies and streaming shows have been essential in the time of the pandemic, cannot be replaced in any way.

And it will be thanks to the Sì SposaItalia Collezioni event that buyers and visitors will have the chance to experience, in total safety,  once again all the energy and vitality of the long-awaited fashion shows - also possible to watch also on the new digital platform #iamsposaitalia - and discover the trends and must-haves of the next season directly from the protagonists of the bridal sector. The rich panel of events (on invitation)  making up the shows will be hosted from 25 to 26 June, with scheduled events, and to open the catwalks will be Elisabetta Polignano, historical exhibitor and a great “aficionado” of the event. 6 appointments will follow each other: Agnieszka Światły, Maison Signore, Amelia Casablanca, Bellantuono and Blumarine, Emiliano Bengasi and Terry IlaFlà, plus Hillary 2022, the digital fashion show by Antonio Riva Milano scheduled at 4 p.m. on the first two days of the fair that will unveil the brand's new creations, the ultimate expression of its tailoring.

If Sì SposaItalia Collezioni has been able to take up the challenge on the ground of creativity and transformation during the months of the pandemic, always finding innovative solutions to show off its energy and ability to adapt, the return to a new in-person event is even more so eagerly awaited and will once again give the opportunity to explore the wealth of what is, to all intents and purposes, the reference point for the international bridal sector.